Our mission:
To make the world of sports and outdoors circular
L'Aventure is launched by 4 sportsmen, adventurers, lovers of the great outdoors. How can we continue to enjoy nature without taking into account the impact of the equipment we use?
Why are our used tents burned? Why is a damaged kayak buried?
In 2019, we create La Virgule, a pause to rewrite the end of life of our products.

Upcycling, or how to save waste to produce better
A wetsuit, a zodiac or an air mattress, all products that require a lot of resources to be manufactured. With La Virgule, we collect them to give them a second life.
Unlike recycling, upcycling requires very little energy: a pair of scissors, a washing machine and a lot of imagination are enough to transform an inflatable kayak into a backpack.
From "waste" to final product






An inclusive transformation
Hand-sewn products, by experts
The stages of this beautiful Adventure
We are 4 sportsmen, adventurers, lovers of the great outdoors. But after the wilderness, we are exploring a new unknown territory, that of the end of life of our sports and technical products.
Why are our used tents burned? Why does a damaged kayak get buried?
In 2019, we create The Comma, a pause to rewrite the end of life of our products.

JULY 2019 - Launch of the crowdfunding campaign
The partnership with Itiwit (Decathlon) makes it possible to launch the first production of O2 bags, upcycled from inflatable kayaks and yoga mats and produced in Calais in an ESAT.
More than €15,000 pre-order: the bet is won, the adventure can begin!

DECEMBER 2019 - Release of the Outboard
A rise in power and technicality with this upcycled duffel bag made from semi-rigid boat canvas. The beginning of a collaboration with a Portuguese workshop expert in luggage.

MARCH 2020 - First collaboration with Triban
Launch of the La Virgule X Triban frame bag. A tailor-made product, upcycled and manufactured in Roubaix in a professional integration company.

JUIN 2022 – Sortie des Gravelots
Nous élargissons notre gamme pour proposer des sacs urbains, qui s’adaptent aussi auxbesoins du quotidien. Production faite au Portugal, dans un atelier familial avec un grand savoir-faire : nos sacs gagnent encore en qualité et en résistance.

OCTOBRE 2022 – Sortie de la Sterne
Pour compléter la gamme urbaine, nous lançons une sacoche vélo upcyclée à partir de toile de bateaux semi-rigides.

NOVEMBRE 2022 - Collaboration avec Sea Shepherd
Co-brandé et upcyclé, le Hord-Bord s'est mis aux couleurs de Sea Shepherd pour aider à la préservation des océans. 20% des ventes sont reversées aux campagnes menées par l'ONG.

DÉCEMBRE 2022 - Le premier sac de ski de randonnée upcyclé au monde, en collab avec ZAG
Le Uback Touring 30+7L en collaboration avec sac est sorti. En préparation depuis plus d'un an, c'est le sac le plus technique que nous avons développé, upcyclé à partir de canots de survie, d'ailes de kite, de cordes d'escalade. Un sac plein de sens qui rend la pratique des sports de montagne plus respectueuse de ces endroits.
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